ON BECOMING AN ANALYTICS ORGANIZATION

For Alterna Savings, the journey began with one question 


Awash in Big Data, Altrna Savings faced a Big Challenge: Grow its market share despite tough competition.
DM Magazine reveals how answering one question helped the company gain a 360-degree view of its customers.

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WE THINK SMALL

Get CensusPlus: the best source of DA-level data from the Census and NHS.

CensusPlus offers our enhanced data for the 2011 Census and the most important NHS themes for
all dissemination areas—filling in missing values and eliminating random rounding.

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LIFESTYLE, MARKETPLACE AND VALUES INFORMATION

See what our 66 segments can do for you.

PRIZMC2 is the first segmentation system to integrate geodemographics and
psychographics for consumer insights.

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APPLAUSE FOR DATA-BASED DIRECT MARKETING

Featured in the November 2013 issue of  Direct Marketing Magazine 

Read how the Shaw Festival attracts loyal audiences through a cutting-edge combination of data mining,
PRIZM C2 segmentation, astute partnerships and some very savvy direct marketing.

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ENVISION THE POSSIBILITIES

Understand your customers and markets with one-click ease.

Powerful. Fast. Accessible anywhere. ENVISION gives you all the
micromarketing tools you need wherever and whenever you need them.

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CANADIAN FACTS

According to the 2011 NHS, just
over a third of all families had incomes
above $100,000 while 12% had
incomes less than $30,000.  
 

Income and Housing: Final Results from the 2011 National Household Survey – by Doug Norris, September 11, 2013

THE MEDIA ROOM


Peter Miron, lead developer of EA's WealthScapes database, is interviewed by The Globe and Mail about the findings in WealthScapes 2013.

Jan Kestle interviewed on MeetTheBoss TV

21st Century Business feature on Environics Analytics.

BLOG

    Blog

  • Hope Springs Eternal . . . in Baseball as in Life

    by Uschi Erne | Mar 31, 2014

    As Canadians, we know the month of February doesn't typically bring with it that springtime feeling many long for. It does, however, signal the start of spring training for Major League Baseball. Many baseball fans bask in the fact that the game we all love soon will be back in ballparks and on television.

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    EA_Geek_Face

    GEEK OF THE WEEK

  • Martin Mak

    The Fisherman-Statistician

    Martin Mak came to be a statistician not by choosing a profession, but by picking out his best skill. He felt comfortable in the world of numbers; to him, they just made sense. “Studying mathematics was a simple decision,” he says, “because numbers produce a definite answer and rarely leave a question open.”

  • View all Geek of the Week Entries View the EA Blog

NEWS

EVENTS

Generation5
Generation5 has joined EA's team of experts. For more information and to browse Generation5's suite of products, click here.



10

 

Environics Analytics is proud to be celebrating ten years in business.  To see an interactive timeline of our first ten years, click here.

 

WHAT IF THEY WERE 100 PEOPLE?

 

 

Case Studies & CLIENTS




PRODUCTS & SERVICES

Online business intelligence providing insight on customers and markets anywhere in Canada.

Insights into the behaviour and mindset of Canadian customers. Now updated with the latest research & projections.

Comprehensive data on the assets, liabilities and net worth of Canadians.


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The most comprehensive set of Canadian demographic data available.


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CUSTOMER 
INSIGHTS

Our services provide solutions for a wide array of industries, government agencies, universities and not-for-profits.

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MULTICULTURAL MARKETING

With one-fifth of Canadians foreign-born, it is especially important to connect with diverse communities.

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LIFESTYLE PORTRAITS & MEDIA PROFILES

Over 11,000 variables to help clients reach those most receptive to them through PRIZMC2.


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