CensusPlus.ca is your source for enhanced 2011 Canadian Census and National Household Survey (NHS)
data at the neighbourhood dissemination area (DA) level—and all other geographic levels.
Awash in Big Data, Alterna Savings faced a Big Challenge: Grow its market share despite tough competition. DM Magazine reveals how answering one question helped the company gain a 360-degree view of its customers.
PRIZMC2 is the first segmentation system to integrate geodemographics and
psychographics for consumer insights.
Read how the Shaw Festival attracts loyal audiences through a cutting-edge combination of data mining,
PRIZM C2 segmentation, astute partnerships and some very savvy direct marketing.
Powerful. Fast. Accessible anywhere. ENVISION gives you all the
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More people are turning to their digital devices and home theatres
for a flix fix, but many Canadians still attend the cinema regularly.
Peter Miron, lead developer of EA's WealthScapes database, is interviewed by The Globe and Mail about the findings in WealthScapes 2013.
Jan Kestle interviewed on MeetTheBoss TV
21st Century Business feature on Environics Analytics.
Originally posted at The Globe and Mail - link
Monday, August 11 2014—Canadians saw their net worth climb by nearly 8 per cent last year as real estate and investment values soared, pushing average household wealth levels to a new high and offering a clear indication that many Canadians have put the recent recession far behind them.
Toronto, May 29, 2014 — The Canadian Marketing Association (CMA) yesterday honoured Jan Kestle with its “Life Membership” award, citing her work on behalf of the CMA and her “immense contribution” to the “development of marketing in Canada” during her forty-year career. Kestle, who is the president and founder of Environics Analytics, Canada’s leading provider of data-driven marketing solutions, received the award during the 2014 CMA National Convention in Toronto.
On a crisp sunny August morning, a group of Environics Analytics employees met at the Centre for Mental Health and Addiction (CAMH) in downtown Toronto for a day of socializing with clients and staff. Although the focus of the event was a BBQ and outdoor activities, for EA staff the gathering was more than about burgers and bocce.
Summer is the season of the movie blockbuster, but this year’s big-budget flicks are playing amidst concern about the future of cinemas. With more homeowners installing home theatres and mobile devices offering recent-run films to anyone anywhere, some industry executives worry that going out to watch a movie will be a thing of the past.
Go Team Geek
During a particularly complicated project for a client in the financial, insurance, telecommunications and travel practice (FITT), Amanda Manning recalls trying to synthesize a large amount of data into a two-page report—one of many elements in a sprawling project. The client wanted a different perspective on the data so her team developed a new approach using trade areas to present the information.
Online business intelligence providing insight on customers and markets anywhere
Insights into the behaviour and mindset of Canadian customers. Now updated with
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The most comprehensive set of Canadian demographic data available.
Our services provide solutions for a wide array of industries, government agencies, universities and not-for-profits.
With one-fifth of Canadians foreign-born, it is especially important to connect with diverse communities.
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