Envision provides you with research-based intelligence to make timely business decisions. Designed to use both customer data and a variety of marketing databases, Envision features a suite of “one-click business applications” for customer insights, site analysis and media planning.

With its simple point-and-click interface, Envision allows users to create custom maps, customer profiles and executive summary reports along with rankings for markets, behaviours and products. One of the unique features is that it produces an automated, 20-page high-level summary report that combines insightful text, maps and graphics as well as more traditional tables and charts. Companies and not-for-profits can classify their best customers, find the most promising prospects and develop marketing campaigns at the national, regional and local levels.

Unlike traditional micromarketing systems that require highly trained technicians to operate, Envision permits marketers to quickly create maps and reports that help them understand the impact of specific variables—such as daytime population, disposable income and distance travelled. The online platform draws on Canada’s most comprehensive set of demographic, marketing and media databases, offering our newly updated segmentation system, PRIZM C2. And Envision was developed specifically for the Canadian marketplace by veteran research analysts, modelling statisticians and marketing professionals. The result is a powerful online platform that’s fast, affordable and easy to use.